How Facebook’s Internal Tool Became a $4 Billion Business: The Untold Story of Asana

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🛠️ From Facebook's Toolbox to Wall Street: The Asana Story

When you think of Facebook's early days, it's all Zuckerberg, Harvard dorm rooms, and maybe a little Justin Timberlake from The Social Network. But behind the blockbuster story of Facebook lies another epic tale of a $4 billion business born from an internal tool—Asana.

Dustin Moskovitz, one of Facebook’s OGs, may not be as famous as Mark Zuckerberg, but his journey is just as wild. Back in 2004, he left Harvard to help build Facebook. As Facebook's first CTO and later its VP of Engineering, Dustin was knee-deep in the chaos of scaling one of the fastest-growing companies on the planet.

🚦 The Problem: Facebook's internal communication and project management were a hot mess.

💡 The Solution: Dustin, along with engineer Justin Rosenstein (try saying Dustin and Justin five times fast 🤪), built an internal tool called Tasks to keep everyone on track. It worked so well, they figured, why not share it with the world?

And just like that, in 2008, they left Facebook and founded Asana.

💰 From Side Hustle to the Big Leagues

• 2009: Raised a $1.2M seed round from Silicon Valley royalty—Benchmark Capital, Andreessen Horowitz, and angels like Peter Thiel and Sean Parker.

• 2011: Asana launched publicly with a dream lineup of early users: Dropbox, Airbnb, Foursquare, and Uber. 🦄

• 2013: Scored $28M in Series B funding led by Founders Fund.

• 2016: Hit $50M in annual recurring revenue and grabbed another $50M in funding.

• 2019: Crossed 1 million paying customers, including powerhouses like NASA, Spotify, and Google.

• 2020: Took Asana public with a whopping $5.5 billion valuation.

This tech company grew 32,481%...

No, it's not Nvidia... It's Mode Mobile, 2023’s fastest-growing software company according to Deloitte.

Just as Uber turned vehicles into income-generating assets, Mode is turning smartphones into an easy passive income source, already helping 45M+ users earn $325M+ through simple, everyday use.

They’ve just been granted their stock ticker by the Nasdaq, and you can still invest in their pre-IPO offering at just $0.26/share.

Invest Now

*Mode Mobile recently received their ticker reservation with Nasdaq ($MODE), indicating an intent to IPO in the next 24 months. An intent to IPO is no guarantee that an actual IPO will occur.
*The Deloitte rankings are based on submitted applications and public company database research, with winners selected based on their fiscal-year revenue growth percentage over a three-year period.
*Please read the offering circular and related risks at invest.modemobile.com.

🔥 The Lesson? You Don’t Always Need a Big Idea

Sometimes, the best way to become a founder is to start as an early employee at a rocketship company. Moskovitz’s lightbulb moment came from within Facebook’s walls—proof that your golden idea might just be hiding in the day-to-day chaos of your current gig.

So, if you’re still searching for your billion-dollar idea, maybe the move is to find a startup where the next big thing might be right under your nose. 🌱👀

What do you think? Ready to join a startup and find your next big idea? Let us know! 🚀💬

That it!!

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