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- š From Zero to $150M: How Two Founders Rode the Podcast Wave to a Massive Exit
š From Zero to $150M: How Two Founders Rode the Podcast Wave to a Massive Exit
The story of Anchorās pivot, timing, and perfect exit into Spotifyās arms š§š°
Hey Dealifters.
If youāve ever doubted the power of timing, this startup story will change your mind š§ š„
Michael Mignano and Nir Zicherman werenāt born audio kings. They were just two guys working at a photo-editing startup called Aviary, which got acquired by Adobe in 2014. Nice exit, but not life-changing.

Fast forward a few months post-acquisition⦠bored, ambitious, and obsessed with audioāparticularly the weird, new thing called podcastingāthe duo decided to build something cool.
š¤ Enter: Anchor.
Think: TikTok for audio. Record and post voice clips (called āwavesā) from your phone. Super social. Super simple.
In Feb 2016, Anchor launched with a mission to make audio creation as easy as tweeting š¦.
Short-form audio was the goal⦠but it didnāt pop š«
Instead, something unexpected happened. Users werenāt just chattingāthey were hacking the app to make podcasts.
š” Cue the pivot of a lifetime.
By 2017, Anchor transformed into a full-blown podcasting platform: record, edit, host, and distributeāall for free. That was a game-changer, right when podcasting was heating up šļøš„

š The growth was wild:
Thousands of new shows launched within months
Anchor became the āgo-toā platform for beginner podcasters
Their free hosting model disrupted the space entirely
Naturally, VCs came knocking. In 2018, they raised a $10M Series A led by GV (Google Ventures), with participation from Accel, Eniac, and The Chernin Group.
Then Spotify slid into their DMs š
šÆ 2019: Spotify acquires Anchor for ~$150M on the same day they also scooped up Gimlet Media. Thatās when it became clearāSpotify wasnāt just a music company anymore. They were making a podcasting land grab.
By 2023, Anchor was rebranded to Spotify for Podcasters and fully integrated into the Spotify ecosystem. Mission accomplished.
š” The Takeaway?
Timing isnāt just a factorāit might be everything.
ā” Build when the market is emerging
ā” Stay close to user behavior
ā” Donāt be afraid to pivot
ā” And ride the wave when it comes š
The Anchor team didnāt just build a product. They caught a trend, moved fast, and executed ruthlessly. Thatās how you go from $0 to a $150M exit in under 4 years.
š Quick Hits:
Started: 2016
Pivot: 2017
Funding: $10M Series A in 2018
Exit: ~$150M to Spotify in 2019
Now: Fully absorbed into Spotify as āSpotify for Podcastersā
š§ Food for Thought:
If you were building in 2015, podcasting was the early wave.
If youāre building in 2025, ask yourself⦠whatās the next one? š
Big Tech Has Spent Billions Acquiring AI Smart Home Startups
The pattern is clear: when innovative companies successfully integrate AI into everyday products, tech giants pay billions to acquire them.
Google paid $3.2B for Nest.
Amazon spent $1.2B on Ring.
Generac spent $770M on EcoBee.
Now, a new AI-powered smart home company is following their exact path to acquisitionābut is still available to everyday investors at just $1.90 per share.
With proprietary technology that connects window coverings to all major AI ecosystems, this startup has achieved what big tech wants most: seamless AI integration into daily home life.
Over 10 patents, 200% year-over-year growth, and a forecast to 5x revenue this year ā this company is moving fast to seize the smart home opportunity.
The acquisition pattern is predictable. The opportunity to get in before it happens is not.
Past performance is not indicative of future results. Email may contain forward-looking statements. See US Offering for details. Informational purposes only.
Thanks
Deal Lift Team